marketing specialist

Additional Information

• Work Term: Permanent
• Work Language: English
• Hours: 35 to 40 hours per week
• Education: College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years
• Experience: 1 year to less than 2 years

Work setting

• Relocation costs covered by employer
• Urban area
• Willing to relocate
• Business and/or industry

Tasks

• Train and supervise staff
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Develop, implement and evaluate communication strategies and programs
• Gather, research and prepare communications material
• Supervise professional and support staff and students
• Respond to enquiries from members of the business community concerning development opportunities
• Plan development projects
• Perform administrative tasks
• Develop policies
• Develop and implement business plans
• Deliver presentations at conferences, workshops or symposia
• Conduct analytical marketing studies
• Design, conduct and analyze quantitative and qualitative research projects
• Develop feasibility studies
• Develop marketing strategies
• Ensure appropriate business/commercial licenses are in place
• Conduct online marketing, E-commerce and Website promotions
• Maintain database of potential franchisees, real estate locations and on-line buy/sell Internet sites
• Develop portfolio of marketing materials

Supervision

• 1 to 2 people

Computer and technology knowledge

• Microsoft Visio
• Adobe Dreamweaver
• Adobe Photoshop
• MS Access
• MS Excel
• MS Outlook
• MS PowerPoint
• MS Word
• MS Windows
• MS Office

Work conditions and physical capabilities

• Attention to detail
• Fast-paced environment
• Tight deadlines
• Work under pressure

Personal suitability

• Client focus
• Efficient interpersonal skills
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Accurate
• Dependability
• Reliability

Other benefits

• Free parking available
• On-site amenities
• Parking available